Sell complex products.
Keep buying simple.

Product configuration, quoting and 3D visualization for businesses selling complex, configurable products.

Built for products that don't fit into a simple catalog

Some products need more than a list of variants.

Dimensions affect available options. Materials change prices. Components depend on one another. Customers need to see what they're building - and sales teams need to quote it accurately.

STYRTA turns that complexity into a clear, intuitive configuration experience.

Tools for configurable eCommerce

Available now

Product Configurator

Build complex products from options, components and dependencies - without creating thousands of combinations.

Dynamic pricing, conditional logic, availability and configuration validation, built directly into PrestaShop.

Explore Product Configurator
Coming soon

CPQ

Create accurate quotes from complex product configurations and turn them into structured orders.

Coming soon

3D Product Visualization

Bring configurations to life with interactive, real-time 3D visualization. Materials, components and product options update as the customer configures the product.

Your eCommerce remains the center of the entire process

STYRTA isn't another isolated cloud platform for product configuration. It works directly within your online sales system, so product data, configuration rules, prices, quotes and orders stay part of one environment. You don't need to sync critical sales logic with an external system, and price calculations can happen directly in your store.

STYRTA's architecture was built around the real needs of a complex office furniture eCommerce - with many components, materials, dimensions, dependencies and pricing rules. That's why the system was designed from day one to handle real product complexity, while staying performant in both smaller deployments and large sales catalogs.

Performance first

Designed to handle complex configuration logic without generating enormous variant catalogs.

No platform lock-in

Keep your core product and commerce data within your own store rather than an external configuration platform.

Modular architecture

Start with product configuration. Add 3D visualization, quoting and other capabilities when you start needing them.

From self-service to enterprise

Start with the ready-made product, implement it with your agency, or take STYRTA all the way to a custom enterprise solution.

One configuration source for every sales workflow

From product page configuration to quotes and checkout, every step is powered by the same product data managed inside your PrestaShop store.

Define your product only once

Options · Components · Materials

Rules · Dependencies · Pricing

  • Sell online

    Let customers build and buy their product

  • Collect quote requests

    Let customers configure before contacting sales

  • Prepare sales offers

    Prepare offers without rebuilding the product

  • Process orders

    Keep sales and order data consistent

  • Visualize in 3D

    Turn configuration data into a live 3D view

Built for products that are configured, not just selected

Made-to-order products

Products manufactured after the customer chooses dimensions, materials, components or finishes.

Highly configurable products

Products with many possible combinations, dependencies and compatibility rules.

Products that need a quote

Products where the customer should clearly define what they need before your sales team prepares an offer.

Modular products

Products are assembled from components, modules and accessories.

Products that need to be seen

Configurations where materials, dimensions or components are easier to understand through real-time visualization.

Start with Product Configurator

The first STYRTA product is available now for PrestaShop 8 and 9.

styrta · configurator

Custom desk

160cm
OakWalnut
Matte

Price

€1,240

Add to cart

Your products are complex. Selling them doesn't have to be.